MARKETING CAMPAIGNS
CAMPUS COOL CAMPAIGN
The start of every season begins with a multitude of preparations. Lifestyle graphics and advertising worked directly with adidas and NCAA, along with the college teams, to brand each retail outlet on their campus. Our team of installers, project managers, and creative directors visited the specific markets across the country to identify all brand opportunities. Working with a provided adidas toolkit, we applied window graphics, trailer wraps, clothing identifiers, wall graphics, decals, and both permanent and non-permanent applications to appropriate college and university markets.
Jason Weeks / Creative Direction / Design
Mark Mann / Photography
Velvet Robot / Agency
Client / NCAA / adidas